We have become familiar with customer frustrations in shopping for flooring. Something fun and exciting quickly turns overwhelming. Always the same frustrations: selection process, customer service, and communication. It's frustrating when the person showing you flooring doesn't know anything about what they're trying to sell you. We saw the opportunity to streamline the process.
Instead of a traditional flooring store we created the first Mobile Design Center in the Midwest! With one phone call our 29 foot showroom would pull up to the clients home delivering over 2,000 flooring samples. Customers could compare samples directly in the space it was intended to be installed. Convenience. With this concept the business flourished.
Within a few short years we added more layers to our business. Ground FX introduced epoxy coatings here in the Tri-State area. Ground FX teamed up with CTM Coatings, the leading epoxy manufacturer. We became the fourth CTM Distribution Hub in the US. We service coating installers for the surrounding Midwest states.
Instead of a traditional flooring store we created the first Mobile Design Center in the Midwest! With one phone call our 29 foot showroom would pull up to the clients home delivering over 2,000 flooring samples. Customers could compare samples directly in the space it was intended to be installed. Convenience. With this concept the business flourished.
Within a few short years we added more layers to our business. Ground FX introduced epoxy coatings here in the Tri-State area. Ground FX teamed up with CTM Coatings, the leading epoxy manufacturer. We became the fourth CTM Distribution Hub in the US. We service coating installers for the surrounding Midwest states.
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